Select work in site building, brand architecture and e-commerce.
As a creative director within the digital world I lead a team of designers and programmers to create a new shopping experience.
The challenge was to mirror the store-line level of luxury shopping for the online customer. This translation was achieved through replicating a portion of the brick and mortar experience and creating brand specific shopping tool.
This resulted in becoming one of the largest generators of profit for each brand.
![g_sc1](https://kharysimon.com/wp-content/uploads/2016/09/g_sc1.jpg)
![film 1](https://kharysimon.com/wp-content/uploads/2016/09/film-1-1.jpg)