Select work in printed advertisement for brands in fashion and hospitality.

As creative director in print advertisements, my goal is to create a unique message for each client. I worked closely with the brand to conceive and execute each step.

I view the new objects to be advertised, story board the idea, agree on the budget, meet with photographer and style team, work on casting, ensure that the actual shoot is “on message” and direct any post-production work needed.

In the end, I create one stellar image.

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